diff --git a/README.md b/README.md
index e7df4149..e3ebc757 100644
--- a/README.md
+++ b/README.md
@@ -19,6 +19,12 @@ For more details, head to: https://hyper.is
 
 [Download the latest release!](https://hyper.is/#installation)
 
+## Project Goals
+
+The goal of the project is to create a beautiful and extensible experience for command-line interface users, built on open web standards. In the beginning, our focus will be primarily around speed, stability and the development of the correct API for extension authors.
+
+In the future, we anticipate the community will come up with innovative additions to enhance what could be the simplest, most powerful and well-tested interface for productivity.
+
 ### Linux
 #### Arch and derivatives
 Hyper is available in the [AUR](https://aur.archlinux.org/packages/hyper/). Use an AUR package manager like [aurman](https://github.com/polygamma/aurman)